My first design pack was successfully launched in the market during my time with Adidas Originals. This collection was crafted for Autumn/Winter consumers who enjoy the Maillard Style, blending warm tones and rich textures to create versatile, seasonally-inspired footwear.
Footwear Design | Retail Product
2024
Storytelling | CMF
The Hypex Creek shoe, designed for urban outdoor creek exploration, caters to gorecorp fashion enthusiasts with its hypebeast style, featuring a reliable mega grip outsole and easily adjustable elastic band for optimal traction and comfort.
Footwear Design
2023
3d modeling & rendering | ideation & sketching | Problem Solving
Allongé, a sculptural heel design inspired by the fluid yet structured motion of silk. The name comes from a ballet move that represents the French word "elongated", reflecting the dynamic interplay between softness and rigidity. Like a ballet dancer's body arching through the air, it captures a moment of pure elegance suspended in time. The flowing, twisting surfaces mimic the way silk moves, creating a graceful silhouette that appears both delicate and architectural.
Footwear Design
2024
3d modeling & rendering | Creative Direction | Aesthetic
The Flare Resurgence Badminton Shoes embody the fiery spirit of the 2024 Year of the Dragon, drawing inspiration from the dragon's transformative abilities within flames, symbolizing a commitment to resilience and excellence on the court.
Badminton shoe concept
2024 year of dragon
concept design | 3d modeling & rendering | ideation & sketching
Embark on an adventurous journey with the CapeStride Trail Series, designed to conquer Australia's longest trail, Cape to Cape, with a state-of-the-art ensemble of inventive running gear combining comfort, durability, and style.
Running aparel design | running vest | running top | running shorts
2022
3D modeling & rendering | brand | ideation
Embark on an adventurous journey with the CapeStride Trail Series, designed to conquer Australia's longest trail, Cape to Cape, with a state-of-the-art ensemble of inventive running gear combining comfort, durability, and style.
Trail running shoe design
2022
3D modeling & rendering | brand | ideation